I have noticed a good amount of jobs in the "Express selfie" category are requiring things other than that. It seems like the brands are just trying to pay as little as possible. For example one I came across today in the express jobs was for a veggie chopper. They were requiring photos of multiple different veggies being chopped. That doesn't seem like an express selfie to me also one would have to buy the veggies the creator would be loosing money.